27 Sep 2018 | Time: 8:30 am - 12:00 pm

Embracing the power and potential of virtual reality


Sketchley Grange Hotel
LE10 3HU
Sketchley Grange Hotel
Burbage, Hinckley, Leicestershire, LE10 3HU









A seminar introducing you to the possibilities of virtual and augmented reality. In particular the technology, terminology and opportunity. You’ll have a chance to personally experience the power and potential of VR on the day.

What do IKEA, brain surgery and Steven Spielberg all have in common? They have embraced the commercial, health and entertainment potential of virtual (VR) and augmented (AR) reality.
VR and AR are on their way to an organisation near you; possibly your competitor. This seminar will introduce you to the technology, the terminology and the opportunity. The emphasis is on clarity and understanding.

You will have the chance, on the day, to personally experience the power and potential of VR. You will be amazed!

Who should attend:

Everybody should attend; it’s trite but true. Over the next five years VR and AR will impact your organisation, your children’s education and your family’s health outcomes.
‘Organisations doing better than yours are rarely objectively ‘better’. They have simply learnt how to embrace the opportunities that change brings.’

The seminar will cover:

– Virtual (VR), augmented (AR), mixed: understand the differences between the three ‘realities’
– How is VR content created? A brief layman’s guide to the technology
– How is the VR market structured? Hardware, software, developers, investors etc.
– VR in the commercial context – discover how UK organisations are using VR to sell their products and services and reinforce their brands
– VR, AR and your business
– Is VR here to stay? Understand why VR in 2018 is not just for gamers
– The VR and AR future – what’s hype and what’s hot; what’s good and what’s not.

Seminar outcome:

If you attend this seminar, you will have a clear picture of the role VR and AR will increasingly play in operations, marketing and sales. You will be VR and AR literate, understanding both the technology and the commercial infrastructure. You will be challenged to review whether there is a role for VR and AR in your organisation. If you take the opportunity on the day to trial VR, you will be amazed!

Seminar Schedule:

8am – Registration, networking and refreshments
8.30am – Presentation
11am – Q&A
11.30am – Close

This seminar also includes a short presentation introducing the Collaborate project to delegates from Jo Bekis, East Midlands Chamber.

Event Eligibility:

In order to attend this fully funded event your organisation must have registered and have been verified as eligible to receive support through the Digital Growth Programme.  The process of registration is quick and easy and you only need to go through this process once. If you have not registered yet, you can do so via the following link; http://www.ebusinessclub.biz/register.

Please Note:

Delegates from organisations registered to the Leicester and Leicestershire Digital Growth Programme are only able to book a place on events located within Leicester City or Leicestershire.

We can only accommodate three delegates per organisation on this seminar.

This event is organised in partnership with Collaborate – growing business together and is open to eligible SMEs in Leicester City and Leicestershire.

If you are interested in this workshop click here.

For more information, please contact: admin@llep.org.uk

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